FREE TRAINING: WRITE A BETTER WEBSITE

Nine lessons to help you write a website your customers want to read

GIMME THE TRAINING!

Wednesday Genius

Small Business Marketing and Copywriting

  • Medium
  • Instagram
  • Twitter
  • LinkedIn
  • RSS Feed
  • Email
  • Home
  • About
  • Work with me
  • Blog
  • Subscribe
  • Contact

Let’s Insta-Smash!

Hey there! I’m Jessica Barnaby and these are the clickable links from my Instagram page.

Ice-cream sketch in charcoal, Wednesday Genius, Jessica Barnaby

Copywriting

I sent this picture to the big family whatsapp group this morning. It would have been easier to share generic clip-art, but how much nicer to send something I drew myself.

What’s this got to do with copywriting?
1) It was appropriate (hottest day today over here)
2) It resonated with them and they loved it
3) It was an example of my work, the message clear and on-point

What’s this got to do with content marketing?
1) The best content inspires emotions – I got an invitation to dinner!
2) Put the content where they can find it – they don’t follow me here so they’d never have seen this post
3) People aren’t always ready to buy, regular content keeps you in their thoughts

Know your product. Know your audience and create a message that resonates.

Do you know what you’re selling? Here’s an article for you:

The Business of Knowing Your Product

Listening skills - Wednesday Genius

You get a lot from listening

Listening is one of the key components of sales, reputation, and growth.

As a business owner, it’s not enough to hear the voices around you. Tuning in to the nuances of communication let you create strong, meaningful bonds with customers and suppliers.

You become receptive to all the ways they let you know what they’re thinking and you can spot signs of dissatisfaction and do something about them before it hits your bottom line.

A side effect of being a better listener is that you start becoming clearer in your own self-talk.

Click the button for the full article:

Read it on the blog

5 Ways Your Website is Turning People Away - Wednesday Genius

Give your website a mini-audit

🧩 Make these fixes so you don’t get caught out. Read the post at wednesdaygenius.com/blog (link in bio)⁣
⁣
People don’t let you know there’s something wrong with your site. They just go away and never come back.⁣

Read it on the blog

Make Like a Queen & Strategize

Whatever you do, do it with style. Take advice from others but make your own decisions.

New blog post is out 🥳⁣
⁣5 clever fixes if your website’s turning people off.⁣ 🍒 Click the button to read.⁣

Reasons People are Leaving Your Website (with fixes)

4 Ways to Build Authority

Past conditioning and the need to conform stunts personal and professional development.

Take an active approach to maintaining your spirit, especially when times are tough or confusing.

  • Finding your own way is as important as respecting others
  • Respecting others is as important as finding your own way
Join the Wednesday Genius Club

Write a better website for your business

Get your free training and write a better website for your business!

You’ll also be subscribed to the Wednesday Genius newsletter with tips, articles and offers to help grow your business. Sometimes you’ll get homework too.

Thank you!

You have successfully joined our subscriber list.

.

Copyright © 2020 · Jessica Barnaby / Wednesday Genius · Website & Artwork by Jessica Barnaby· hello@wednesdaygenius.com

Privacy Policy · Cookie Policy· Website Disclaimer· Terms of Use

This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Cookie settingsACCEPT
Cookie Settings

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled

Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.

Non-necessary

Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.